Genesis Todays Organic Goji 100 is our dark, distinctive Goji juice created solely from sun-drenched, ready-to-burst Goji berries. Goji berries are native to the Himalayan region of Asia, flourishing on tall shrubs with vine-like branches.* Goji is a true treasure in many Asian cultures and festivals are held to celebrate the berrys annual harvest. Organic Goji 100 supports a positive mood and is fondly called the Happy Berry. Each serving delivers 30g of organic goji providing a natural source of antioxidants, polysaccharides, and phytonutrients.